Sep 22, 2025
•
Ben Harris
Unlocking the power of AI Max: Smarter ads, better results
Read now
How to optimize product feed management at scale
Advanced PPC strategies
Product feed ...
PMax vs Standard Shopping: How to choose in 2025
Advanced PPC strategies
Since the launch of ...
Microsoft Ads: Copilot update, new features & how to use them
Ad platforms & networks
AI is quickly ...
POAS vs ROAS: Which metric should you use?
Measurement & analytics
Apple vs. ...
Demand Gen strategy: How to seed high-performing lookalike audiences
Paid media fundamentals
2025 promises to be ...
Competitor keyword bidding in 2025: Key strategies & considerations
Paid media fundamentals
Bidding on ...
Keyword localization: How to optimize international PPC campaigns
Advanced PPC strategies
Localizing your ad ...
5 common myths about invalid traffic
Invalid traffic & ad fraud
Invalid traffic ...
Crawler bots and web scrapers: How to protect your site
Invalid traffic & ad fraud
Online bots have a ...
SearchGPT: Everything marketers need to know
Al & automation
You’ve probably ...
PMax message assets: New best way to engage mobile users?
Ad platforms & networks
Google is ...
PMax Asset Group Segmentation: What you need to know
Ad platforms & networks
Good (if slightly ...