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Jul 16, 2025
 • 
Ben Harris

B2B PPC Lead Gen: Avoid these 9 costly mistakes

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B2B PPC Lead Gen: Avoid these 9 costly mistakes
Jul 9, 2025

The playbook for negative keyword optimization in PMax

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The playbook for negative keyword optimization in PMax
Jul 8, 2025

Advertising on AI overviews: What marketers should know

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Advertising on AI overviews: What marketers should know
Jul 2, 2025

Google Ads AI Max explained: Key insights for marketers

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Google Ads AI Max explained: Key insights for marketers

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Al & automation

ChatGPT for PPC: Basic, advanced, & emerging use cases (2025)

May 21, 2025
 • 
Ben Harris
ChatGPT for PPC: Basic, advanced, & emerging use cases (2025)
Ad platforms & networks

Advertising on Pinterest: Pinterest ad specs, ad examples, & guidelines

May 15, 2025
 • 
Rebecca Munton
Advertising on Pinterest: Pinterest ad specs, ad examples, & guidelines
Ad platforms & networks

PMax reporting update: Channel, asset & search term insights

May 8, 2025
 • 
Ben Harris
PMax reporting update: Channel, asset & search term insights
Invalid traffic & ad fraud

Made for Advertising websites: How to stop them draining your ad budget

Apr 30, 2025
 • 
Rebecca Munton
Made for Advertising websites: How to stop them draining your ad budget
Ad quality

How to exclude low-value placements from Performance Max campaigns

Apr 24, 2025
 • 
Rebecca Munton
How to exclude low-value placements from Performance Max campaigns
Al & automation

Google’s Search Generative Experience (SGE): How it affects PPC

Apr 17, 2025
 • 
Rebecca Munton
Google’s Search Generative Experience (SGE): How it affects PPC
Al & automation

Custom GPTs for marketing: The best AI tools to boost ROI

Apr 9, 2025
 • 
Rebecca Munton
Custom GPTs for marketing: The best AI tools to boost ROI
Invalid traffic & ad fraud

Spam leads wasting your time? Learn how to clean up ad traffic

Apr 3, 2025
 • 
Ben Harris
Spam leads wasting your time? Learn how to clean up ad traffic
Advanced PPC strategies

How to build & scale high-performance video ad campaigns [Webinar recap]

Mar 27, 2025
 • 
Ben Harris
How to build & scale high-performance video ad campaigns [Webinar recap]
Ad platforms & networks

How to prepare for Search Max: Google Ads’ newest campaign type

Mar 25, 2025
 • 
Rebecca Munton
How to prepare for Search Max: Google Ads’ newest campaign type
Invalid traffic & ad fraud

How to work around Google's 500 IP exclusion limit

Mar 19, 2025
 • 
Ben Harris
How to work around Google's 500 IP exclusion limit
Advanced PPC strategies

PPC ad copy localization: Best practices & real-world examples

Mar 12, 2025
 • 
Ben Harris
PPC ad copy localization: Best practices & real-world examples

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B2B PPC Lead Gen: Avoid these 9 costly mistakes
The playbook for negative keyword optimization in PMax
Advertising on AI overviews: What marketers should know
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