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The Lunio blog
Featured
Apr 30, 2025
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Rebecca Munton
Made-for-advertising websites: How to stop them draining your ad budget
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Apr 24, 2025
How to exclude low-value placements from Performance Max campaigns
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Apr 17, 2025
Google’s Search Generative Experience (SGE): How it affects PPC
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Apr 9, 2025
Custom GPTs for marketing: The best AI tools to boost ROI
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Measurement & analytics
How to use Google Ads bid simulator for revenue forecasting
Aug 21, 2023
•
Rebecca Munton
Ad platforms & networks
How to stop fake Instagram accounts engaging with your ads
Aug 17, 2023
•
James Deeney
Measurement & analytics
6 conversion tracking best practices for Google Ads
Jul 25, 2023
•
James Deeney
Conversion rate optimization
11 most common reasons for wasted ad spend and low conversions
Jul 25, 2023
•
James Deeney
Advanced PPC strategies
10 ways to lower your Google Ads CPC and boost profitability
Jun 28, 2023
•
Rebecca Munton
Measurement & analytics
Google Shopping script for tracking price competitiveness
Jun 28, 2023
•
James Deeney
Invalid traffic & ad fraud
4 signs you have an invalid traffic problem (and how to fix it)
Jun 21, 2023
•
James Deeney
Ad platforms & networks
Google Discovery ads: Specs, examples, and conversion tips
Jun 15, 2023
•
Rebecca Munton
Invalid traffic & ad fraud
Lead gen fraud: How to identify and prevent fake leads
Jun 13, 2023
•
Rebecca Munton
AI-powered funnel with ChatGPT: market research and competitor displacement
Jun 7, 2023
•
James Deeney
Advanced PPC strategies
Responsive search ads: 13 best practices to boost performance
Jun 6, 2023
•
Rebecca Munton
Ad platforms & networks
Microsoft Ads tools: 15 free resources to optimize campaigns
May 24, 2023
•
Rebecca Munton
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