Ben Harris
Google’s Power Pair - Should marketers be worried?
Advanced PPC strategies
If you watched ...
How to improve ROAS with native advertising (w/ examples)
Paid media fundamentals
Native ads are one ...
Voice search marketing: ‘Hey Siri, increase my ROAS’
Advanced PPC strategies
No longer the ...
Reddit ads: How to generate sales and maximize ROAS (+examples)
Ad platforms & networks
Reddit - a platform ...
Ad fatigue: How to detect and prevent customer weariness
Paid media fundamentals
Ever drove past the ...
10 key demand generation metrics you need to measure
Paid media fundamentals
What if a single ...
The ultimate PMax junk exclusion list: 40,000+ PMax exclusions
Conversion rate optimization
In a hurry? Find ...
Price scraping exposed: How to protect your business
Advanced PPC strategies
Ah, the good ol' ...
How to master YouTube video Action campaigns
Ad platforms & networks
It’s not just ...
Performance Max for marketplaces: Everything you need to know
Ad platforms & networks
Google Ads has ...
What Google AdSense’s “Ad Intents” format means for marketers
Ad platforms & networks
Heard about the new ...
Third-party cookie depreciation: How to target effectively
Measurement & analytics
Attention all ...