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Featured

Apr 30, 2025
 • 
Rebecca Munton

Made-for-advertising websites: How to stop them draining your ad budget

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Made-for-advertising websites: How to stop them draining your ad budget
Apr 24, 2025

How to exclude low-value placements from Performance Max campaigns

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How to exclude low-value placements from Performance Max campaigns
Apr 17, 2025

Google’s Search Generative Experience (SGE): How it affects PPC

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Google’s Search Generative Experience (SGE): How it affects PPC
Apr 9, 2025

Custom GPTs for marketing: The best AI tools to boost ROI

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Custom GPTs for marketing: The best AI tools to boost ROI

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Ad platforms & networks

How to master YouTube video Action campaigns

May 23, 2024
 • 
Ben Harris
How to master YouTube video Action campaigns
Ad platforms & networks

Performance Max for marketplaces: Everything you need to know

May 15, 2024
 • 
Ben Harris
Performance Max for marketplaces: Everything you need to know
Ad platforms & networks

What Google AdSense’s “Ad Intents” format means for marketers

May 9, 2024
 • 
Ben Harris
What Google AdSense’s “Ad Intents” format means for marketers
Measurement & analytics

Google Ads store visits: How to use store visit conversions

May 2, 2024
 • 
Ben Harris
Google Ads store visits: How to use store visit conversions
Advanced PPC strategies

How to supercharge Google Demand Gen campaign performance [webinar]

Apr 29, 2024
 • 
Ben Harris
How to supercharge Google Demand Gen campaign performance [webinar]
Measurement & analytics

Third-party cookie depreciation: How to target effectively

Apr 25, 2024
 • 
Ben Harris
Third-party cookie depreciation: How to target effectively
Paid media fundamentals

The best PPC slack groups to join 2024

Apr 22, 2024
 • 
Sam Carr
The best PPC slack groups to join 2024
Ad platforms & networks

How to create a LinkedIn conversation ads campaign (w/ best practices)

Apr 17, 2024
 • 
Ben Harris
How to create a LinkedIn conversation ads campaign (w/ best practices)
Ad platforms & networks

Microsoft Performance Max: Specs, setup and conversion tips

Apr 10, 2024
 • 
James Deeney
Microsoft Performance Max: Specs, setup and conversion tips
Paid media fundamentals

GA4 key events vs conversions: What marketers need to know

Apr 4, 2024
 • 
Ben Harris
GA4 key events vs conversions: What marketers need to know
Advanced PPC strategies

How to manage Google Ads country exclusion lists (120 limit)

Mar 27, 2024
 • 
Ben Harris
How to manage Google Ads country exclusion lists (120 limit)
Ad platforms & networks

LinkedIn Ads Library: How to learn from competitor B2B Ads

Mar 20, 2024
 • 
James Deeney
LinkedIn Ads Library: How to learn from competitor B2B Ads

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Made-for-advertising websites: How to stop them draining your ad budget
How to exclude low-value placements from Performance Max campaigns
Google’s Search Generative Experience (SGE): How it affects PPC
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