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Rebecca Munton

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Rebecca is a digital marketer and content writer who likes good tea and bad puns. She writes about maximising performance marketing efficiency for Lunio.

Blog Post by Rebecca Munton

Rebecca MuntonDec 19, 2024

5 common myths about invalid traffic

Invalid traffic & ad fraud
Invalid traffic ...
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Rebecca MuntonDec 11, 2024

Crawler bots and web scrapers: How to protect your site

Invalid traffic & ad fraud
Online bots have a ...
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Rebecca MuntonNov 21, 2024

PMax message assets: New best way to engage mobile users?

Ad platforms & networks
Google is ...
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Rebecca MuntonOct 31, 2024

TikTok Smart+ campaigns guide: Google Ads’ biggest threat

Ad platforms & networks
TikTok is one of ...
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Rebecca MuntonOct 15, 2024

How to secure Google Ad Grants (+make the most of them) in 2025

Ad platforms & networks
Online advertising ...
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Rebecca MuntonFeb 14, 2024

Click fraud: The essential PPC marketer’s guide

Invalid traffic & ad fraud
Marketing teams are ...
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Rebecca MuntonJan 18, 2024

View botting: How fake engagement affects marketers

Invalid traffic & ad fraud
Creating video ...
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Rebecca MuntonJan 11, 2024

YouTube Shorts ads: Specs, setup, costs and conversion tips

Ad platforms & networks
With the rise of ...
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Rebecca MuntonJan 10, 2024

TikTok Search Ads: What marketers need to know

Ad platforms & networks
TikTok Search Ads ...
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Rebecca MuntonJan 03, 2024

Google Ads auction insights: How to outrank competitors

Ad platforms & networks
The Google Ads ...
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Rebecca MuntonDec 14, 2023

28 Google Ads scripts to drive efficiency & revenue in 2025

Advanced PPC strategies
Monitoring and ...
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Rebecca MuntonDec 07, 2023

GA4 Calculated Metrics: The performance marketer’s guide

Advanced PPC strategies
Calculated Metrics ...
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