Agentic Bid Optimization
Stop overpaying for traffic you'd win anyway
Brands unlock around 30% of their defensive search budget on average. Most are still paying it.
Source: Revvim customer data. Results vary by account.
Bidding on your own brand terms is standard practice. It stops competitors taking clicks that should be yours.
But for much of the day, nobody else is in the auction. You'd win the click anyway, yet static and rules-based bids keep paying the defensive price.
The result? Budget spent on clicks that should cost a fraction of what you pay, and less left over for growth.
Hold your position when it matters
When a competitor enters the auction, your full-price campaign takes over again, typically within the hour. Your top spot stays defended, and impression share is tracked from day one..png?width=300&name=_How%20to%20Choose%20a%20Click%20Fraud%20Detection%20Platform%2010-Criteria%20Framework%20for%20Performance%20Marketers%20(1).png)
Stop paying full price for uncontested clicks
When nobody else is bidding, traffic moves to a low-bid campaign automatically. Same click, a fraction of the cost.
Turn reclaimed spend into growth
See what you've reclaimed each month in your Lunio dashboard, right next to your traffic protection. Then put it to work on new channels, creative tests and non-brand growth.
Works across Google Search and Shopping
Runs alongside Smart Bidding, Performance Max and your existing campaigns. No rebuild needed.
Built to fit how you already work
No new platform to learn. No campaigns to rebuild.
Agentic Bid Optimization runs Google Ads scripts that maintain a negative keyword list and a low-bid companion campaign. Every change is visible and auditable in your own change history.
No upfront cost. You're billed a share of the spend reclaimed, on your Lunio invoice. No saving, no fee.
We only need standard Google Ads and Search Console access. Your data is handled under your Lunio agreement, with full data protection documentation available on request.
Pair it with Core Traffic Protection
No paying for invalid clicks. No overpaying for uncontested ones.
Verify every paid search click
Stop fake users draining your budget
PMax going rogue? Verify that traffic!
Reclaim budget from uncontested auctions
No upfront cost. Only pay on savings.
Find out what Agentic Bid Optimization could reclaim from your brand search budget.