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The Lunio blog
Featured
Jun 5, 2025
•
Ben Harris
Using ChatGPT to Streamline, Scale & Succeed in PPC w/ Fred Vallaeys
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Jun 4, 2025
Expert Performance Max tips to boost eCommerce ROAS
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May 28, 2025
Responsive Search Ads 101: Expert tips & common mistakes
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May 22, 2025
Google Marketing Live 2025: Recap & marketer's reactions
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Browse all blog articles
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Ad platforms & networks
Ad quality
Advanced PPC strategies
Al & automation
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Invalid traffic & ad fraud
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Ad platforms & networks
11 Performance Max best practices to optimise campaigns
Feb 14, 2023
•
Rebecca Munton
Al & automation
ChatGPT for PPC: 7-step framework to automate ad campaigns
Feb 9, 2023
•
James Deeney
Advanced PPC strategies
Boosting enrolment: 9 marketing strategies for universities
Feb 3, 2023
•
Rebecca Munton
Ad platforms & networks
The pros and cons of Performance Max campaigns
Jan 31, 2023
•
Rebecca Munton
Conversion rate optimization
Ad spend optimisation: How to do more with less [webinar]
Jan 26, 2023
•
James Deeney
Advanced PPC strategies
Marketing Efficiency Ratio: How, why and when to calculate it
Jan 5, 2023
•
Rebecca Munton
Paid media fundamentals
How to calculate CPM and make every ad impression count
Dec 22, 2022
•
James Deeney
Invalid traffic & ad fraud
Grinch bots: What are they and why do they steal gifts?
Dec 21, 2022
•
James Deeney
Paid media fundamentals
How to use Google Keyword Planner in 2024 [top tricks & tips]
Dec 17, 2022
•
Sam Carr
Advanced PPC strategies
YouTube retargeting ads: Pros, cons, costs and best practices
Dec 15, 2022
•
Rebecca Munton
Ad platforms & networks
4 new Performance Max features for revenue growth
Dec 13, 2022
•
James Deeney
Advanced PPC strategies
6 ways to boost eCommerce marketing efficiency
Dec 8, 2022
•
Rebecca Munton
11 / 17
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