Sep 22, 2025
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Ben Harris
Unlocking the power of AI Max: Smarter ads, better results
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Unlocking the power of AI Max: Smarter ads, better results
Advanced PPC strategies
Ad platforms & networks
Al & automation
Google’s AI Max for ...
Beyond keywords: Advanced audience targeting strategies in Google Ads (w/ Jyll Saskin Gales)
Advanced PPC strategies
There was a time ...
B2B PPC Lead Gen: Avoid these 9 costly mistakes
Advanced PPC strategies
We all know how ...
The playbook for negative keyword optimization in PMax
Advanced PPC strategies
Performance Max ...
The Google Ads optimization checklist every marketer needs
Advanced PPC strategies
Ad campaigns don’t ...
How to combat rising CPCs with smarter account structure
Advanced PPC strategies
CPCs are rising ...
Google Ads Local Campaigns: Full guide & mistakes to avoid
Advanced PPC strategies
You’ve probably ...
Expert Performance Max tips to boost eCommerce ROAS
Advanced PPC strategies
Performance Max ...
Responsive Search Ads 101: Expert tips & common mistakes
Advanced PPC strategies
Responsive Search ...
PPC ad copy localization: Best practices & real-world examples
Advanced PPC strategies
When it comes to ad ...
Demand-led bidding: Scaling PPC campaigns with tROAS and tCPA
Advanced PPC strategies
Shops stock fewer ...
Dynamic Search Ads: The best PPC competitor research tool?
Advanced PPC strategies
Imagine a way to ...