Sep 22, 2025
•
Ben Harris
Unlocking the power of AI Max: Smarter ads, better results
Read now
GA4 best practices. The ultimate guide to Google Analytics 4 (GA4)
Paid media fundamentals
In October 2021, ...
Performance Max: The dangers of over-automation
Google wants to ...
TikTok bots. Is TikTok the latest bot playground?
Ad platforms & networks
If you're familiar ...
Does Reddit have a bot problem? Absolutely.
Ad platforms & networks
Known as “the front ...
Why does Facebook have more bots than people?
Ad platforms & networks
Facebook has a bot ...
Is Google doing enough to stop invalid clicks?
Invalid traffic & ad fraud
The most common ...
10 best PPC forums for learning about and discussing paid search
Advanced PPC strategies
Where do you turn ...
10 Google display ads examples to inspire your next display campaign
Ad quality
The Google display ...
Everything you need to know about the 3ve botnet
Invalid traffic & ad fraud
Modern advertisers ...
The best Google Ads extensions to improve your campaigns
Ad platforms & networks
It's no secret that ...
A mathematical solution to PPC budget forecasting
Measurement & analytics
In over a decade ...
Using Google Ads dynamic location insertion to save time and improve ad relevancy
Advanced PPC strategies
In this post, I ...