Skip to content

Sam Carr

avatar
Sam Carr is a content marketer with 10 years of digital marketing experience. With a keen interest in ad fraud, Sam shares all his insights on the Lunio blog.

Blog Post by Sam Carr

Sam CarrJan 07, 2021

What Is Quality Score in Google Ads? And how can you improve it?

Paid media fundamentals
In the world of ...
Start Reading
Sam CarrDec 15, 2020

Best budget for Google Ads: best practice guide to allocating PPC spend

Ad platforms & networks
When it comes to ...
Start Reading
Sam CarrNov 03, 2020

How to create a Google Ads tracking template [example]

Ad platforms & networks
No matter if you’re ...
Start Reading
Sam CarrOct 29, 2020

Tier 1, 2, 3 countries list. Understanding country tiers in digital advertising

Paid media fundamentals
It's common ...
Start Reading
Sam CarrOct 22, 2020

PPC blogs that every paid search marketer should be reading

Advanced PPC strategies
As a PPC marketer, ...
Start Reading
Sam CarrOct 20, 2020

How to make your own negative keywords list In Google Ads

Paid media fundamentals
Google Ads ...
Start Reading
Sam CarrOct 10, 2020

Top 14 most recent controversial ads: Unethical ads examples

Ad quality
Have you ever seen ...
Start Reading
Sam CarrSep 17, 2020

The impact of Google Ads hiding search terms data (case study)

Ad platforms & networks
Google recently ...
Start Reading
Sam CarrSep 08, 2020

The importance of the Google Ads change history tool

Ad platforms & networks
It's no secret that ...
Start Reading
Sam CarrSep 03, 2020

Does Google Ads help SEO rankings In 2024?

Ad platforms & networks
Ever since Google's ...
Start Reading
Sam CarrJul 02, 2020

"John Smith", GoogleBot (Google StoreBot) and abandoned cart metrics

Ad platforms & networks
If you run an ...
Start Reading
Sam CarrFeb 20, 2020

The history of PPC (1996 - 2024)

Paid media fundamentals
Pay-per-click is ...
Start Reading