James Deeney
4 signs you have an invalid traffic problem (and how to fix it)
Invalid traffic & ad fraud
Invalid traffic ...
AI-powered funnel with ChatGPT: market research and competitor displacement
Picture this: ...
Top 9 bid management tools for PPC (w/ comparison table)
Measurement & analytics
Bid management can ...
ChatGPT for PPC: 7-step framework to automate ad campaigns
Al & automation
How effective is ...
How to calculate CPM and make every ad impression count
Paid media fundamentals
Cost per impression ...
Grinch bots: What are they and why do they steal gifts?
Invalid traffic & ad fraud
Retailers and ...
4 new Performance Max features for revenue growth
Ad platforms & networks
New Performance Max ...
13 ways Google has taken away control over ad spend
Ad platforms & networks
Google Ads updates ...
What is Performance Max and how does it work?
Ad platforms & networks
If you're a ...
How to use Facebook Ad Library to design better ads
Ad platforms & networks
Facebook Ad Library ...
How to diversify (and de-risk) your paid marketing strategy
Advanced PPC strategies
Many businesses are ...
Elon Musk vs Twitter bots: Why it’s also a problem for marketers
Invalid traffic & ad fraud
Elon Musk has hit ...