Ben Harris

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Graff reduces invalid traffic by 40% on Google & boosts Meta campaign efficiency with Lunio

68.29%

reduction in IVT

12.16%

decrease in CPA

4%

increase in conversion rate

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Ben is a digital marketer and content writer who enjoys music, hiking, and looking suspiciously similar to Ed Sheeran.

Blog Post by Ben Harris

Ben HarrisSep 17, 2025

Graff reduces invalid traffic by 40% on Google & boosts Meta campaign efficiency with Lunio

Graff, a global ...

Ben HarrisAug 21, 2025

Culligan Harvey improves MQL conversion rate by 10% and cuts invalid traffic by 54% with Lunio

Culligan Harvey

Culligan Harvey, ...