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The Lunio blog
Featured
Aug 14, 2025
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Rebecca Munton
Customer match lists: Optimize & maintain your CMLs
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Aug 4, 2025
Beyond keywords: Advanced audience targeting strategies in Google Ads (w/ Jyll Saskin Gales)
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Jul 23, 2025
Google Ads Forecasting: Predict campaign results (with $0 ad spend)
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Jul 16, 2025
B2B PPC Lead Gen: Avoid these 9 costly mistakes
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Paid media fundamentals
How to make your own negative keywords list In Google Ads
Oct 20, 2020
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Sam Carr
Ad quality
Top 14 most recent controversial ads: Unethical ads examples
Oct 10, 2020
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Sam Carr
Ad platforms & networks
Best PPC networks and platforms in 2023
Oct 4, 2020
•
Neil Andrew
Ad platforms & networks
The impact of Google Ads hiding search terms data (case study)
Sep 17, 2020
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Sam Carr
Ad platforms & networks
The importance of the Google Ads change history tool
Sep 8, 2020
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Sam Carr
Ad platforms & networks
Does Google Ads help SEO rankings In 2024?
Sep 3, 2020
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Sam Carr
Ad platforms & networks
"John Smith", GoogleBot (Google StoreBot) and abandoned cart metrics
Jul 2, 2020
•
Sam Carr
Paid media fundamentals
Does buying website traffic work? Should you be buying paid taffic sources?
Mar 12, 2020
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Neil Andrew
Paid media fundamentals
The history of PPC (1996 - 2024)
Feb 20, 2020
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Sam Carr
Invalid traffic & ad fraud
How to stop competitors clicking on Google Ads
Jan 9, 2020
•
Neil Andrew
Paid media fundamentals
How to make money with pay-per-click advertising
Dec 16, 2019
•
Sam Carr
Paid media fundamentals
What are Google Search partners? A detailed look at Google partner websites
Nov 15, 2019
•
Neil Andrew
17 / 18
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