Expose and eliminate invalid traffic using Lunio’s AI-powered detection, click analytics, and multichannel protection
8.5% of ad clicks are invalid. That's up to $71B in wasted ad spend—driving revenue for ad platforms, not advertisers.
If your company is spending $1M with a 3:1 return on ad spend, a 5% invalid traffic rate equates to $50K in wasted ad spend plus another $150K in missed revenue.
Identify and block invalid traffic at scale with Lunio
Lunio measures, analyzes, and classifies the validity of clicks on your digital ads, giving you a clearer view of traffic quality and origins across ad platforms.
Lunio surfaces click data and insights across campaigns, keywords, and placements so you assess the impact of junk traffic and adapt your campaigns to reduce wasted spend.
With Lunio, you can continually weed out the waste by monitoring click behaviors in real time and automatically excluding junk users across paid media channels.
Explore LunioLunio's constantly expanding integrations ensure you can identify and block invalid traffic on the latest paid media channels
Discover how businesses and agencies use Lunio to keep their ad traffic squeaky clean
10.9% increase in conversion rate • 14.9% decrease in bounce rate
£18,266 saved in first month • 4.77% clicks exposed as invalid
16% saved in ad spend per month • 29.08% invalid traffic reduction in first month
$350,000 pipeline increase in first two months • $67,400 reinvested ad spend per month
13% improvement in on-page conversion rate • 7% decrease in cost per lead
Lunio tackles invalid traffic as a marketing problem, not a security one.
Lunio is a cookieless solution that leverages encrypted click data. It’s fully GDPR and CCPA-compliant.
Improve campaign performance using IVT insights, automatic IP blocking, and targeted exclusions.
Lunio’s CSMs are on hand to help you tackle IVT issues and supercharge paid media traffic quality.
No one tackles invalid traffic quite like Lunio